QR codes: What.
Ever since the Android came out a new idea of thinking has been formed. To set them apart from a normal smart phone and they have created their own logo and brand. Most people now a days recognize the awkward green android robot. What he also came with is a Qr code which is the black hazy thing on the side. It pretty much resembles a bar code in a rectangular shape.
Qr codes is a not a new concept or design at all but this is the first time it is used for the general public. It is a step forward to automation. It is commonly seen on mail invoice and other logistic products. What it does, is provide the user an option to scan the picture using the devices camera and decode the Qr. It ultimately directs the user to a certain website or link and now has a coupon function. With tinkering on certain devices it now can do extra options to some devices.
Media
I find it very interesting to display a blank document with a single Qr code and see who scans it. People are born curious and most of the time they will walk by and ignore it, but for the ones who do open it want to see something that interests them. According to a marketing news website over %50 of Americans own a smart phone now. They have become very affordable to the point where companies are offering them for free when signing up for a contract. With that in mind many companies have incorporated the Qr code into their advertising campaign. Some just need to realize that they need to display the code in visible areas, areas of service and display good content. It is the worst feeling when you get deceived into going to a website. If companies use good methods of use the Qr code will maintain its popularity otherwise like me, everyone else will just use the NFC "bump" because it is just that much easier.
I really enjoy your writing style. It is competent and respectful, yet personable and witty as well. That and the theme of the site, like a surreal sunrise engage me, and are cemented by the quirky additions of an android barfing. The text balances this with thoughtful remarks and technical details, one might expect from a 'tech. blog.'
ReplyDeleteGood job! You really pull it off well.
Swollen heads aside, I agree with the 'idea' that these codes can be brought out as an accessible public entity, but a lot more money will have to be put in to get these into mainstream 'normal' practice for more than a niche group.
As it stands now, with the failure of proprietary fad tags such as Microsoft 'Tag,' and other code schemes, QR Codes will be useful in businesses for quick merchandise scanning and logistics, yet never dominate the markets. This is not to say that every respectable business should overlook QR Codes as inexpensive merchandising, coupons, and information sharing. Everyone should use everything at their disposal to expand their market saturation. That is all.
I had no idea QR codes were popularized by Andriod. I liked the pictures you chose, and the customized QR code that points to your blog. It was interesting to see you like NFC. It would be nice to have more links, especially for the market research showing that over 50% of Americans own a smartphone. There were no misspellings or grammar errors, so other than the need for links you did a good job. Keep up the good work.
ReplyDelete